SLS Las Vegas President Rob Oseland will have some unique operational advantages to work with at the new casino resort, slated to open in 2014.
SLS Las Vegas is about 13 months from opening where the Sahara used to be. If you haven’t been excited about it, I understand. I was in the same boat. A new casino landing on the Strip usually inspires kid-on-Christmas-Eve anticipation, but something was off with this one. That’s one of the reasons I wanted to talk to Rob Oseland, president of SLS Las Vegas.
His involvement with the project—most of us consider it a renovation and rebranding of the Sahara, but it’s bigger than that—is exciting by itself, considering his pedigree. He held high-ranking positions at Station Casinos and Bellagio, then spent 10 years building teams and resorts for Wynn, including Encore. Oseland took the SLS post with SBE—the fast-growing hospitality, lifestyle and real estate development company headed by Sam Nazarian—partly because it offered a chance to continue building new stuff on the Strip.
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